How To Be A Successful Green Gardener In The Age of Social Media

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The world of gardening has seen some major changes over the past decade. Between blogs, Instagram, and Facebook groups, it’s never been easier to connect with other people who love gardening as much as you do. Green thumbs all across the globe are taking advantage of this opportunity to collaborate on projects and share advice with other gardeners from their area. But in this new era of social media-enabled green thumbs, how can you make sure that your green thumb business thrives? The following tips will assist you in creating a successful green thumb career in today’s online climate. Read on to learn how to be a successful green gardener in the age of social media!


Create Great Content

As with any business venture, you need to start by creating great content. You also need to find a way to make it really accessible to as many people as possible. Luckily for us, the world of gardening is one that is ripe for the exchange of content online. Many gardening blogs exist, and there are thousands of gardening articles on popular sites like HGTV and the BBC. They’re a great place to start, but you’ll want to find a way to make your content unique and helpful. Garden Centre Marketing


Network With Other Green Thumbs

This is a great way to expand your reach and create more opportunities for your green thumb business. The best part is that you’ll be able to do this without ever leaving your house! There are lots of gardening and landscaping Facebook groups that you can join. Start by searching for gardening and landscaping-related Facebook groups in your area. Once you join one, you’ll be able to network with other green thumbs and start creating partnerships that will help both you and others. You can also try joining online gardening communities like Reddit. Once you create an account and find a gardening-related subreddit, you can use it to ask other green thumbs questions, share advice, and post content that you think others will enjoy. Be sure to follow the rules of the subreddits you choose, though.


Don’t Be Afraid To Ask For Help

If you’re just starting out with your green thumb business, you’re going to make mistakes. No one starts their career as a gardener without making a few mistakes. Your best way through this is to learn from other green thumbs’ mistakes without being afraid to ask for help. Asking for help is a crucial part of any successful business, and gardening is no exception. An example of this is asking for help with your website. You may want to hire a professional to create a site for you, but not be able to afford it. Instead, you could ask other gardening bloggers if they’d be willing to help you out with the process. You may find that you make some great new friends and learn a thing or two in the process.


Go Beyond “Green”

As we mentioned above, the world of gardening has changed a lot since the advent of social media, and many of your potential clients are looking beyond “green”. This means that you need to be prepared to offer a variety of services beyond just gardening and landscaping. You may find that some customers need help with things like snow removal or other snow and ice removal services, or they might want help with cleaning up and removing debris after a storm. For example, if you live in an area that is impacted by hurricanes, you might offer to help clean up debris from neighbors’ yards after the storm has passed. By expanding your green thumb business beyond just the gardening realm, you can help more people and create additional revenue for your business.


Take Advantage Of New Technologies

All of the major social media platforms are changing and evolving all the time. As a green thumb, this means that you need to keep up with the latest trends and technologies. This can help you to create better content and reach more people with your business. One great example of this is Instagram stories. These stories allow you to share quick, visual updates with your followers. They also let you connect with followers in real time, making them a great tool for businesses like gardening. You can use stories to post your latest projects, give advice, or even host live streams where you connect with customers and offer them advice.



The world of gardening has changed a lot in the past decade, and that means that how you run your green thumb business has to change, too. With these tips, you’ll be able to create a successful green thumb business in the age of social media and beyond.

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September 12, 2022 |

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